Campaign Developer

Job description

Do you want to inspire the young fashion-minded to be awesome, proud, and confident? ✨ Are you data-driven, creative, and analytical? Do you know all the in and outs of e-mail marketing best practices? Then you are exactly who we’re looking for! 💯


LOAVIES is driven by its purpose; to inspire the young fashion-minded to be awesome, proud, and confident. At LOAVIES we live in the fast lane; we work fast, flexible, and fierce. We make smart decisions, execute quickly, and are always in style. We are setting the trend with weekly new drops and working hard to expand our presence internationally. As a social media-minded online fashion brand, we already have a strong presence in the Netherlands, Belgium, and France. With over one million highly active customers, we are ready to take over the world! We are always hungry for more. We all bring our A-game and give it our all 🚀At LOAVIES we believe that teamwork makes the dream work. Only together can we achieve the most incredible goals ever! If the ride gets challenging, we’re in it together - ‘cause we always have each other’s back.


For our CRM team we’re looking for a data-driven and ambitious Campaign Developer who creates inspiring campaigns and uses complex challenges to create the most outstanding emails. Together with our inhouse IT department you will be responsible for the implementation of our new Marketing Automation and CDP tooling. Do you know all the ins- and outs of email marketing & personalization ánd have experience with different ESPs/CDPs (e.g. CanopyDeploy, Salesforce Marketing Cloud/Bloomreach/Segment/Selligent)? Then this job is for you! 💯

What are you going to do?

  • You will be technically responsible for setting up the campaigns;

  • Monitor, test and build data-driven email campaigns & journeys;

  • Build dynamic email templates;

  • Integrate A/B testing in running campaigns - optimize & improve;

  • Build customer profiles & implement segmentation.



  • 2 -3 years of experience in campaign management and working with an ESP and CDP;

  • Experience with server side-script like Smarty is preferred;

  • You have knowledge of HTML/CSS, but also design and databases;

  • Knowledge of email marketing best practices, dynamic content, testing methodologies deliverability is preferred;

  • Both creative and analytical, and eager to identify new opportunities and test them;

  • Have a good understanding of Big Data systems, and experience in using SQL to perform data analysis? That’s a win for you!


Pop the champagne – ‘cause we play to win. Our squad thrives on success, so let’s celebrate all that LOAVIES magic. This is what you can expect from working at LOAVIES.

🤝 An awesome HQ surrounded by incredible and talented squad members;

🤑 Competitive salary;

🆕 An awesome onboarding with all your new colleagues;

🛍 Discount on all of our styles;

🏡 The possibility to work from home;

🚗 A nice travel allowance policy or the possibility to get an NS Business Card;

🏋️‍♀️ The possibility to participate in our Bootcamp three times a week for free;

🥂 Awesome office parties and Friday afternoon drinks;

🥑 A fully catered healthy lunch every day, but Friday is snack day;

🥳 25 vacation days plus an extra day off on your birthday;

🐶 Daily cuddling with Billie and Guusje, our office dogs.


Ready to fire up your creative career @ LOAVIES and be part of our adventure? Apply for this job ASAP! Do you want some information first? Call or Whatsapp Edith via 06-5749 9672. We look forward to hearing from you! 🙌